Be Brave. Have Fun. Make a Dent.

Human‑centred innovation for leaders who want growth and change that stick.

You’re drowning in innovation frameworks that stop right when the real work begins. I use a practical, human‑centred process to take new products, services and strategic initiatives all the way from insight to implemented impact.

Innovation that sticks.

I understand the frustration of leading innovation that never quite makes it into everyday impact – or into real products and services.

The real problem isn’t effort or ideas – it’s the missing system that carries innovation all the way through implementation.

Close the innovation implementation gap and build change that lasts.

Close the innovation implementation gap and build change that lasts.
Most innovation does not fail for lack of ideas; it fails in implementation. Workshops generate energy and prototypes, but once resourcing, politics and behaviour change kick in, momentum stalls. That is the innovation implementation gap – where most transformation investment quietly disappears.

I help transformation leaders close that gap through consulting, workshops and capability programmes that take teams from problem discovery all the way through to lasting organisational change. Using the DUCTRI framework – the system behind the Innovation in Action book, with Resourcing and Implementing built in as core phases – this approach has been refined over 10+ years and field‑tested with 350+ leaders across healthcare, public sector, agriculture and commercial organisations in 20+ sectors.