Be Brave. Have Fun. Make a Difference.

Innovation that sticks, not stalls

Most innovation fails not for lack of ideas – but for lack of implementation. I help New Zealand leaders close that gap, using a practical system field-tested with 350+ organisations across healthcare, public sector, agriculture and commercial sectors.

Sound familiar?

I understand the frustration of leading innovation that never quite makes it into everyday impact – or into real products and services.

The problem isn’t your people or your ambition. It’s the missing system that carries innovation all the way from insight to implemented impact.

Close the innovation implementation gap and build change that lasts.

Most innovation doesn’t fail for lack of ideas. It fails between the prototype and the organisation – where resourcing decisions, behavioural change and internal politics quietly kill what looked promising in the workshop. That distance is the innovation implementation gap.

I help transformation leaders close that gap. Through consulting, workshops and capability programmes built around the DUCTRI framework, I take teams from problem discovery all the way through to lasting organisational change – with Resourcing and Implementing built in as core phases, not afterthoughts.

The DUCTRI framework is the system behind Innovation in Action (Wiley, July 2026), co-authored with Dr. Christian Walsh. It has been refined over 10+ years and field-tested with 350+ leaders across 20+ sectors in New Zealand and beyond.

"Vaughan was fantastic at progressing the innovative changes we need"

Sanjay Dutt – Commercial Manager, Christchurch City Council

The book.

“The essential playbook for turning ideas into impact.”

Jeremy Utley

Adjunct Professor of AI & Design Thinking, Stanford d.school.

Innovation in Action is the practical guide for leaders who are done with innovation theatre and ready to build change that lasts. 

"The experience was so positive and impactful for us that we have asked Vaughan back on numerous occasions. His expertise in design thinking coupled with an engaging personal style makes him a valued member of the team that is transforming our organisation."
Nick Scott
Nick Scott
GM, Service Delivery, Brackenridge
"Vaughan gave us a clear, shared direction, stronger cohesion and renewed commitment. He understands how to move a leadership team from discussion to action."
James Thompson
Regional Manager/Group Controller, Canterbury Civil Defence Emergency Management
"Vaughan facilitated our value proposition workshop as we were at a loss as to how to get started. We left with a sense of clarity, newfound enthusiasm and collective understanding. We would not hesitate to use Vaughan again."
Sara Luckman
Sara Luckman
Membership Strategy Manager, NZ Young Farmers

Ready to make innovation stick?

Let's talk about where your innovation is stalling - and what it would take to close the gap. A 30-minute clarity call is a good place to start.