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    Innovation by design.

    Free, 7-day, self-paced email course that teaches you step by step design thinking fundamentals in under 10 minutes. 

    Course Curriculum

    Module 1


    Days 1 & 2 explores the problem, builds empathy for people, extract insights and gains deep understanding.

    Module 2


    Days 3 & 4 builds your creativity confidence with rapid prototyping, testing and learning.

    Module 3


    Days 5, 6 & 7 identifies resources and provides a framework to overcome some of the biggest obstacles.

    Join the 275 + students who have already leveled up their skills and gained creative confidence.

      What people are saying.

      Jane Cullen
      Jane Cullen
      Lead Advisor, Health Quality & Safety Commission.

      “A well-constructed, easy to understand mini course that introduces you to some key principles, methods and tools of design thinking. Very applicable in healthcare quality improvement and co-design. Highly recommend!”

      Averill Moser-Rust
      Averill Moser-Rust
      PhD, Founder.

      “Your tips, I’ll definitely be using.”

      Matt Cowan
      Matthew Cowan
      Senior Lecturer, University of Canterbury.

      ‘Vaughan’s advice around design thinking, innovation and strategy provided direction when needed. Vaughan’s understanding and communication around customer-centric design were vital to the success of my commercialisation project.”

      DUCTRI Innovation System


      Learn a proven, structured approach to innovation & problem-solving.


      Leverage mindsets and practices to improve your personal & business life.


      Improve your ability to break down silos & change behaviours.

      Join the 275 + students who have already leveled up their skills and gained creative confidence.

        How it works


        Immerse yourself in the problem space. Build empathy for users in their world.


        Make sense of the data and derive insight to make sure you’re solving the right problem.


        Ideate using structured creative processes to create numerous options.


        Select the best option. Then, experiment and prototype at pace.


        Uncover what you’ll need to bring your idea to life. Identify barriers ahead of time.


        Use proven strategies to engage stakeholders and gain momentum to adopt your innovation.

        Join the 275 + students who have already leveled up their skills and gained creative confidence.

          People from these organisations learned the system.

          Canterbury Care Organisations

          What people are saying.

          Tarryn Burt
          Tarryn Burt
          Change Leader, Environment Canterbury.

          “Love your emails and articles Vaughan, they are truly awesome and get me thinking.”

          Kay Liversidge
          Kay Liversidge
          Service Manager, Brackenridge.

          “It was a mini masterclass in design thinking for innovation.”

          P. Tan

          “An eye opener for companies to engage customer expectations effectively.”

          Nick Scott
          Nick Scott
          General Manager Service Delivery, Brackenridge.

          “The experience was so positive and impactful for us that we have asked Vaughan back on numerous occasions to assist us with designing services.”

          Allison Joubert
          Franchise Owner.

          “Vaughan has been an inspirational mentor and advisor to me. He shows decisive leadership with clear insight and guidance on innovation and design thinking. He is ready with strategic thinking and collaborative brainstorming. It has been an invaluable journey working with him!”

          Kase Craig
          Kase Craig
          Design Thinking and Inclusive Designer.

          “Vaughan has great skills for putting people at ease during interviews and his approach provides valuable insights into the user experience. I’ve seen this in his consulting and highly recommend him as an effective design thinking practitioner.”

          Samantha Ford
          Business Analyst, Airways NZ.

          “He walked us through the processes and techniques that he used to gather information and insights. Vaughan has a great deal of passion towards this field of work. I learned a lot from my discussions with him.”

          Ben Bainbridge
          Ben Bainbridge
          Operations Manager, Christchurch Engine Centre.

          “Vaughan has a nose for effective, value added change management. He has a perspective and lens that is uniquely adapted to seeing gaps others often don’t. Vaughan has grit, and will follow through no matter the difficulty.”

          Join the 275 + students who have already leveled up their skills and gained creative confidence.